How do you get rid, in a pinch, of a web-based app?
That’s the question asked by a bunch of new mobile app developers looking to get back into the business of selling things online.
But with a few tricks, the answer might be simple.
The new approach is to simply drop all your old app code into a new project and use a web interface to automate the task of converting the old code to HTML.
It’s the approach Google is now testing in its mobile app projects, and the results are impressive.
The results are good.
Developers have found the new app structure to be faster and more reliable than the old one, according to the latest reports from Google’s mobile app team.
That’s not all the developers got from using the new structure.
The app codebase now contains the HTML markup for all the items that need to be displayed on the page.
This makes it much easier for developers to build out an app in the new format.
“We’ve got some pretty interesting data that shows that if you just put in all the old HTML code and just add all the new HTML code in, it really works,” said Jonathan Mayer, a Google senior vice president who heads the mobile app development team.
The new structure is also more efficient and scalable.
It makes the app much more efficient in terms of time, as it requires less code to write, but it also makes it easier for the developer to test and adapt the app to different screen sizes.
“There’s definitely a lot of things that you could do with the app that aren’t necessarily using the HTML structure,” Mayer said.
The result of all this is that developers are now able to build mobile apps for phones and tablets and also run them on web servers.
“It’s really important that you’re building something that people actually want to use,” Mayer added.
“The more you make that a real experience, the more people will want to come back and use it.
It also helps you get more product to market and generate more sales.
You need to build something that really sells.”
The big downside to this new approach, however, is that it’s expensive.
Developers are currently spending between $100 and $200 to convert their old code into HTML and run it through a web server, Mayer said, and he’s heard that the process takes around 30 days.
“The way I see it is that there are probably 10 times more code that has to be rewritten than there are users that have to use it,” Mayer told TechCrunch.
“This is definitely going to be a challenge.
There’s just no way around it.
And it’s going to get expensive.
You’re going to have to spend a lot more time to do that.”
So, while it’s possible to make a mobile-first app that can run on a single web server at a time, that won’t necessarily make you popular with developers.
“If you can build a good app that people really want to try and use, that’s what we want to build,” Mayer explained.
“But it’s still going to take some time to get to that level of success.”
So is it possible to do this all without using an external web server?
“It might be,” Mayer noted.
“I’m not 100% sure that’s true.”
The biggest issue is that some of the new code isn’t really a “feature” of the app itself.
Mayer and other Google team members say they’re working on a way to make it easy to integrate existing web apps with the new platform, but for now it’s unclear whether it’s a practical option.
“What’s going on right now is we’re building a framework for it,” he said.
“And the reason that we’re making this is so that you can reuse your existing code.
You can have the HTML code that you have, and then you can use the HTML, and it will work on the new framework.”
That could mean that you won’t have to rewrite your app’s code once the new mobile-ready app format is out there.